The Umtanum Ridge features our noise cancellation technology. We love to use them to sneak up on the roadies almost unheard ... evil!
No warehouse, less impact. As much as possible, we try to ship directly from the maker to you, without intermediaries. This way we minimize the impact on the environment.
Not right? No problem. Along with our brand and shop partners, we strive for a simple return experience. Conditions are always listed for every product.
Only the right gear. Cycling and overconsumption don’t belong together. We keep our assortment small by testing every product and listing only what works.
Support your locals. Nothing wrong with Goliath, but cycling culture is built by an army of Davids. We research independent brands, shops and makers and bring them to you on our platform.